This renowned Italian tile company wanted to create a space that would provide America’s tile distributors a carefully orchestrated tour of the company’s extensive range of porcelain ceramic tile offerings. This experience was to occur in a relaxed environment that included many home-like features such as: lounge area, media room, working kitchen, and library. A spacious sales office with private and open offices, as well as marketing, conferencing and break rooms were also programmed for an adjacent floor.
The final product is an articulation of a collaborative
mission: to create and display the finest porcelain ceramic tile available. Beyond the unsurpassed technical qualities of the tile, the firm’s products have the colorations, sizes and textures that were previously only available in actual limestone, slate, and marble products.